Divisions
Home by Simon
Concepts

Orchestrating Everything Required to Create a Sense of Home.

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Managing a home across continents feels like coordinating 350 flights a day. You're not looking for someone to coordinate contractors. You're looking for the CEO of your home ecosystem.

Not project management. Frustration management.

Not coordination. Curation.

Property Transformation
01

Property Transformation

Turning architectural spaces into environments that expand your possibilities.

What We Orchestrate

Full renovation and design orchestration, architectural consultation, and partnerships with curated interior designers. Long Tran serves as Creative Director for visual cohesion.

The Difference

We manage the complexity — the delays, the supply chain issues, the 15,000 "spare parts" of a transformation. You remain the shareholder who enjoys the results.

This is the Design movement in action, where we translate your vision into a tangible reality.

02

Lifestyle Orchestration

Your home isn't just the architecture. It's the wellness infrastructure, the security that allows you to disappear, the art that reflects who you're becoming.

Curated Strategic Alliances

Wellness Integration
PENT Partnership

Wellness Integration

In-home wellness infrastructure and programming. Your home becomes your sanctuary, not a burden you escape from.

Integrated Privacy Architectures
HUMN by Design

Integrated Privacy Architectures

Discreet security planning and personnel as lifestyle extensions, not visible deterrents.

Atmospheric Orchestration

Wine Cellar & Art Collection
01

Art Acquisition & Collection Management

Curating the sensory layers of the home.

02

Wine Cellar Design & Curation

Building a collection that reflects your palate and passions.

03

Home Automation & Smart Home Integration

Technology that serves, not complicates.

Temporary Residence Orchestration

Temporary Residence

Access to the Unlisted World

For our clients, a temporary residence is not a rental — it is a strategic asset. Whether for creative retreats, client entertainment, or temporary relocation during a transformation, we provide access to a curated portfolio of off-market, culturally significant properties.

From a private compound in Malibu to a historic palazzo in Venice or a design-forward villa in the Hollywood Hills, we orchestrate seamless access to the unlisted world. This is not about booking a stay; it is about inhabiting a vision, even if only for a moment.

This is the Dwell movement, where we calibrate the home to your lifestyle with invisible precision.

Desert landscape
The Model

"You Own It, We Operate It"

Think of private aviation. You don't manage flight crews or maintenance schedules. You walk onto the plane and enjoy the journey. Home by Simon Concepts operates the same way for your relationship with place.

This is place sovereignty. Control without burden. Access without exhaustion.

We evaluate every engagement through our proprietary framework, ensuring alignment across aspiration, desirability, viability, and feasibility before we proceed.

Who We Work With

We work with a select number of clients.

You're a Fit If

  • You're exhausted from being the CEO of your own home
  • You measure your life in time zones, not zip codes
  • You want someone who curates your lifestyle, not coordinates your contractors

You're Not a Fit If

  • You want to manage the process yourself
  • You're looking for the lowest bid
  • You view your home as just an asset

The Difference

Traditional Property Managers

React to problems, coordinate vendors.

Interior Designers

Focus on aesthetics, require constant client input.

Concierge Services

Still require you to coordinate and manage.

Home by Simon Concepts

The CEO of your home ecosystem. The trusted partner who delivers operational serenity, not just timeline management.

An Invitation

Begin the Conversation

Ready to explore your transformation? We engage with a select number of clients. This ensures an uncompromising standard of orchestration.

Our work is global. Our home base is the Coachella Valley, California.